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Amaro AMARA, the true taste of Sicily


We are always on the lookout for new partners from exciting places, and luckily for us, big boot Italy has kicked little Sicily all the way to the UK, in a bottle of AMARA. This authentic Italian amaro is shot through with the spirit of Sicily and the sharp, tangy citrus flavour is simply sensational.

AMARA’s aims to promote the Sicilian agricultural traditions and the heart of family grown orange groves through their amaro, showcasing the true character and taste of Sicily to the world.

Crafted using locally sourced ingredients and traditional production methods, AMARA  uses ‘Red Oranges of Sicily’ which are grown in local groves and are then picked and peeled by hand. The orange peel is  then infused with alcohol, locally foraged herbs and fresh water from the Etna spring. The result is a well balanced bitter with citrus notes and an infusion of aromatic herbs, all with a soft yet strong and full bodied character.


AMARA has reinvented the traditional Italian herbal liqueur of amaro, by using these unique red oranges as their core ingredient. The unusual colouring of the oranges is due to the dramatic temperature changes this region of Sicily experiences. And with no additives or colourings, the striking taste and deep golden colour of the liquid, is purely down to these very special “​​Arancia Rossa di Sicilia IGP” oranges.

Versatile in nature and vibrant in taste, AMARA orange liqueur is spirited when sipped neat, packs a punch in a Paloma cocktail, or is a ravishing replacement to Campari in a Negroni.


To put it simply, AMARA has the warmth and flavours of a Sicilian hillside all bottled up.